Blog posts
- “How to Build a Treadmill Desk” — DIY
- “Platform Building Done Right” — book marketing advice
- “Should You Be Using Tumblr?” — overview, cited in the Journal of the NACAA
- “Your Book Is Not for Everyone (and Why That’s a Good Thing)” — book marketing advice
Ebook/white paper
- Ebook/white paper: A Brief Intro to Internet Publicity (PDF) — written to teach book publicists how to pitch to bloggers
Educational content
- Video Discussion Guide: “Aftermath of Terror” (PDF) — companion piece to educational documentary about Paterson, NJ after 9/11; client: MTV and Rock the Vote Fight For Your Rights campaign